A direct, approachable identity for work around the home.
The lowercase wordmark gives FIXABL an informal voice. Its distinctive f and four-part x hold the name together, while the compact fxbl signature carries the same character into smaller spaces.
Solid and outlined versions give the mark different weights without losing its shape. The original guide pairs Myriad Variable Concept with lowercase lettering, keeping the wider identity close to the wordmark.
Orange#F26522
Indigo#2B3990
Orange brings warmth and visibility; indigo gives the lettering a steady ground. Both colors meet in the original gradient social graphics.
Fix it. Connect it. Light it.
Three short phrases connect the services to recognizable symbols: crossed tools, a connected home and a lamp.
